Comments for MioTrack http://www.miotrack.com Something. Something. Thu, 23 Dec 2010 18:31:11 +0000 hourly 1 http://wordpress.org/?v=3.2.1 Comment on Goodbye to Crossing the Chasm? by Roger http://www.miotrack.com/2010/10/22/time-to-say-goodbye-to-crossing-the-chasm/comment-page-1/#comment-836 Roger Thu, 23 Dec 2010 18:31:11 +0000 http://www.miotrack.com/?p=52#comment-836 I for one am looking forward to reading the eye-rolling thoughts. Just in case you needed a reader to get this going... I for one am looking forward to reading the eye-rolling thoughts. Just in case you needed a reader to get this going…

]]> Comment on David Pogue, I Hope You Meant “35-year Old” by Jaap http://www.miotrack.com/2010/06/26/david-pogue-i-hope-you-meant-35-year-old/comment-page-1/#comment-587 Jaap Wed, 21 Jul 2010 12:49:07 +0000 http://www.miotrack.com/?p=33#comment-587 Hi Kevin, I think it's not such a lame marketing idea that you propose. It's at least remarkable and you can't say that of many of the marketing initiatives of news papers. These standard mass marketing initiatives are much more expensive and probably go unnoticed by most of us simply because it's not remarkable and people don't talk about it. This might be a Purple Cow for NYT (I'm actually reading that book of Seth Godin right now. I can highly recommend it if you don't know it. Also Seth's blog is great) Jaap Hi Kevin,

I think it’s not such a lame marketing idea that you propose. It’s at least remarkable and you can’t say that of many of the marketing initiatives of news papers. These standard mass marketing initiatives are much more expensive and probably go unnoticed by most of us simply because it’s not remarkable and people don’t talk about it.

This might be a Purple Cow for NYT (I’m actually reading that book of Seth Godin right now. I can highly recommend it if you don’t know it. Also Seth’s blog is great)

Jaap

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